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Merchant Love's Affiliate Marketing

Written by: Admin | 8:56 PM

Affiliate marketing is one of the fastest growing area of online business. Merchants love it because they only have to pay for their advertising if it is making them money. Good publishers are beginning to love it because the commissions they can earn are alot higher than the fixed fees being paid for display advertising.

However, website publishers have to choose the affiliate products they promote carefully.


They need to:

* identify reputable providers who sell good products with good customer support. If you promote poor products or merchants with poor support, if will reflect badly on you and your site

* the products need to be relevant to your content so they are relevant to the visitors your website attracts

* you need to understand the products you sell so you can pre-sell them to your visitors. By pre-selling I mean write articles and reviews about the products to encourage your visitors to buy from the merchant

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